The SEO speaker from Amsterdam.
20+ years in the industry · 10+ years speaking experience · 5+ years Judge for Search Awards
What I speak about.
01
Web performance & Core Web Vitals
Speed as a business metric.
02
Technical SEO
Crawling, indexing, JS SEO, structured data.
03
Analytics & attribution
Data you can trust and act on.
04
The future of search & AI
Practical frameworks beyond the hype.
On Stage
Past events.
2026
SEO Vibes
The future of search & AI
Utrecht
NL
2025
Belgrade SEO
Search in the AI age
Belgrade
RS
2024
InOrbit
Tech SEO & analytics
Ljubljana
SI
Friends of Search
Web performance, beyond lab data
Amsterdam
NL
2022
ConversionHotel
CRO — co-pres. Jono Alderson
Texel
NL
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